Work

Shandi Greve Penrod is an innovative and widely skilled strategic marketing/communications professional for nonprofit organizations. Through a combination of analytics and art, she develops and implements effective and creative communication campaigns that tell stories, build relationships, solve problems, and position brands.

Work Specializations

Strategic Communications – Public relations and marketing, campaign development, implementation and evaluation, preparing for and countering fake news

Media Relations – Pitching and securing press coverage

Digital Media – Social media, web content, digital marketing, graphic communications

Writing – Pitches, news briefs, feature articles, web content, flyers and signs

Branding – Across channels, Simple logos, branded images

Publication Production – Content development and coordination, writing and editing, usability, publication design, flyer design

Graphic Communication – Social media images, flyers, newspaper ads, web banners, simple logos, basic photo editing

Writing Samples

Press Release | Trade Magazine Article

Scholarly and Industry Writing

Research Paper: Prime Time Television and American Culture: A Critical Look at Some of T.V.’s Top Narratives

Thesis Research Paper: The History and Spread of American Fake News and What Organizations Can Learn From Others to Fight It

Publication Samples

print newsletter – coordination, editing | flyer 1 – design | flyer 2 – design | e-newsletter – coordination, formatting, writing | web content – logo design, webpage design 

Organizations & Clients Served

Congregation Shaare Emeth
Confluence Crush Roller Derby
Central Reform Congregation
Cape Girardeau Public Schools Foundation
Hard Road Theatre Productions
Highland Machine
Hype Creative marketing and public relations agency
Illinois Heartland Library System
March of Dimes Southeast Missouri Division
St. Joseph’s Hospital, Highland, Ill.

Shandi Greve Penrod Communications